Press Releases

Marketing Attribution Technology Remains a Hybrid Product + Services Play
Older Architectures Still Predominate in Ecommerce Platform Market
Research Finds No Magic Bullet to Solve Consumer Data Deprecation Challenge
Personalization Platform Technology Emerging as Independent Layer
"Hybrid-Headless" Architectures Now Predominate Web Content Management
CDPs from Big MarTech Vendors Still Lag the Market
Real Story Group Finds CDPs from Major MarTech Vendors Still Lag the Market
Real Story Group Charts the Rise of Omnichannel Content Platforms
Real Story Group Publishes New Customer Data Platform (CDP) Vendor Evaluations
New Book Applies Design Thinking to Tech Procurement