Episode 12: Taxonomy and Your MarTech Stack
In this episode, Tony and I host taxonomy expert Stephanie Lemieux, President & Principal Consultant at Dovecot Studio, to explore the critical role of taxonomies in modern MarTech stacks, particularly across content, data, and decisioning systems.
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Previous Episodes:
- All episodes
- Episode 1: Vendor Bullying: What It Is and How to Stop It
- Episode 2: The Future is Legless: A New MarTech Paradigm
- Episode 3: MarTech Selection: The Good, the Bad, and the Ugly
- Episode 4: Why IT Industry Analysts Suck
- Episode 5: How MarTech Leaders Tackle Big Challenges
- Episode 6: A Roadmap for Your DAM Journey
- Episode 7: Career Killers and Kudos for MarTech Leaders
- Episode 8: Is Your MarTech Vendor a Zombie?
- Episode 9: What We're Grateful for in Martech
- Episode 10: Agents and the Future of Your MarTech Stack
- Episode 11: DAM and Your Content Demand Chain
