Join RSG founder Tony Byrne for the webinar on the latest trends in the rapidly evolving Customer Data Platform (CDP) marketplace and learn about key considerations for your customer data technology investments in 2023.
It's a somewhat unusual, services-heavy marketplace
Sign up for a rapid tour the marketing attribution technology marketplace.
Similarities between the rise of WCM and CDPs are uncanny.
Access the fast-paced look at market evolution and what this means for enterprises either just putting their toes in the CDP pool or actively seeking the best solution.
Some TeamSite implementations linger on, like a really bad relationship you can't seem to end. Maybe it's time for a clear exit?
Access this fast-paced review of how you should be thinking about your DX stack today.
In product selection, as in life, the key to differentiating among possible alternatives is clarity.
Education becomes more important for MarTech platforms with a more self-service model for tactical marketers.
Does it make sense to focus on the implementation partner over the technology vendor? Actually, no...
It's not a surprising move, but I think for Widen licensees, not a very welcome one.